5 Trends At CERSAIE 2024, Don’t Miss Out!

The 41st edition of CERSAIE, the International Exhibition of Ceramic Tiles and Bathroom Furnishings, recently concluded in Bologna. At Heritage Ceramics, we view it as an invaluable learning opportunity. Our team attended the exhibition to conduct in-depth market research, using these insights to fuel our product development process.

Now, let’s dive into 5 key trends at CERSAIE 2024 and explore product recommendations that could inspire your next project!

1. Natural Stones Lead the Way in New Product Launches 

At CERSAIE 2024, over half of the newly launched products prominently featured stone aesthetics. While marble was the emerging trend in 2023, this year’s spotlight is on natural stones such as Limestone, Moonstone, and French stone. This comes as no surprise given Italy’s profound appreciation for stone in design. Globally, the demand for stones is higher in areas like Europe, North America, and East Asia, while marble continues to hold a significant appeal in China and Southeast Asia.

In line with the natural stone trend, our recent No Limits Product Launch at Heritage Ceramics proudly showcases several collections that capture the essence of natural stone. Standouts include Discovery, Dusk, Tuscan & Flame, each offering a fresh take on natural stone aesthetics.

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2. Timeless Wood-Look Tiles 

Wood grain tiles have long been a hallmark of Italian design, and at CERSAIE 2024, numerous leading Italian brands showcased refined and innovative wood grain collections. With advanced technology, the tiles not only replicate the look of real wood but also capture the authentic texture.

The timeless appeal of wood in design endures, and it is remarkable how advancements in inkjet technology continue to elevate both the look and feel of wood-like tiles, blending elegance with durability.

If you are a lover of stunning wood designs, look no further than Heritage Ceramics’ new addition to our Studio Collection: Purewood. Inspired by the deep, rich tones of rosewood, Purewood is designed to bring the essence of nature and a sense of grandeur into any space with its authentic look and feel.

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3. Marble, Captivating Attention At CERSAIE 2024 

Marble continues to stand as an undeniable symbol of luxury, captivating attention at CERSAIE 2024. Each marble design offers a distinct sense of elegance, with some tile brands focusing on bold marbles while some focus on minimalistic marble designs.

Observing current consumer trends, we see an increasing preference for marble designs that focus on a more subtle and minimalistic luxury, shifting away from bold and contrasting colours. These minimalistic marble designs provide a refined look, ensuring lasting appeal and versatility for any space. Whereas bold marble designs can be used as a statement feature on specific sections of a space.

If you are looking for marble designs that are more subtle and softer, discover the endless possibilities with our new products from our Studio Collection: Capri, Jade, and Millenia. 

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4. Travertine, A Rising Choice For Natural Elegance

Travertine porcelain tiles were a hot trend at CERSAIE 2023, and this year, it has not completely gone away with several travertines showcased across leading Italian brands.  Known for its distinctive veining and warm, earthy tones, travertine is a rising choice for those seeking natural beauty and elegance.

The unique appeal of travertine lies in its two primary forms: vein-cut which showcases striking parallel veinal lines, and cross-cut which reveals a more cloudy pattern. For those who are more adventurous, you can mix and match both designs to create a dynamic and visually captivating effect.

Explore the travertine trend with Heritage Ceramics’ Studio Classic & Classic X- collection, where this timeless look will elevate your project with its natural sophistication.

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5. Soft Hues and Light Textures Take the Spotlight 

This year, tile trends are leaning towards softer, more milky palettes, with creamy, beige, and light-toned hues dominating the scene across leading brands. These lighter, low-saturation colours bring a calming, subtle character to spaces, creating an atmosphere of tranquillity and elegance. These tones are not only reflected in the tiles themselves, but Italian brands at CERSAIE 2024 have also embraced these soft, creamy elements in their booth designs, further enhancing the serene aesthetic.

It is impressive to see the shift from the richer brown tones of last year to these lighter, creamier shades, reflecting a shift towards simplicity and refinement.

Keen to shop the trend? The Studio Jade collection, inspired by White Emperador Marble, might just feature the perfect milky colour hues you have been searching for!

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Overall Thoughts

It is impressive how tile trends continue to evolve each season. At Heritage Ceramics, we are deeply committed to staying ahead of these trends through dedicated research & development. This includes attending international trade fairs, ensuring that we are equipped with the latest insights to deliver top quality products to our customers.

The recent No Limits Product Launch was designed with the latest tile trends in mind, inspiring you to envision endless possibilities for your upcoming projects in 2025.

If you missed the event, don’t worry, as you can easily explore our collection by downloading the product catalog here.

We have also uploaded several videos of the new collections across our social media, feel free to check them out! For those who are interested to learn more about the new collections, please reach out to us at info@heritageceramics.com or contact any of our sales representatives.

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